A joint venture with the Hasegawa Company of Japan, ZEN Plaza fashion centre has already attracted the interest of more than 20 top fashion designers in Việt Nam, including veteran designers Minh Hạnh, Nguyễn Long and up-and-coming talents Việt Liên, Thu Giang, Trọng Nguyên and Thanh Hải. Renowned garment companies like Việt Tiến, An Phước, Việt Thy, Nino Maxx and JOJO display their high-quality products at the centre, which also offers various services in making clothes and selling textile fabrics, especially traditional Vietnamese silk. Besides selling clothes, ZEN Plaza organises frequent fashion shows for designers and fashion companies, helping them to show their latest designs on the catwalk. ZEN Plaza aims to become a prestigious fashion centre in the city, attracting young and veteran designers, model companies, local customers and foreign visitors through its business activities. Expansion plans are also in the pipeline to support Vietnamese designers wishing to export their styles overseas, particularly to Japan.